BlogComparisons

Best People Search APIs for Developers

Rahul Lakhaney
By Rahul LakhaneyPublished on: Mar 26, 2026 · Updated: Mar 30, 2026 · 11 min read · Last reviewed: Mar 2026
Enrich People Search API
Enrich Employee Finder lets you find employees at any company by LinkedIn URL for 1 credit per person.

TL;DR

People search APIs let developers find employees at any company by role, seniority, and location. We compared 6 APIs on data coverage, filtering, pricing, and developer experience.

6
APIs compared
In this review
1 credit
Enrich cost
Per person returned
Enrich
Best for devs
TypeScript + Go SDKs
$0.0005
Cheapest lookup
Enrich Growth Pack

Quick comparison

Feature matrix across all tools reviewed

FeatureEnrichApolloZoomInfoPDLClearbitRocketReach
Company LinkedIn URL input
Job level filter
Job function filter
Country filter
Continent filter
Paginated results
TypeScript SDK
Go SDK
Per-person cost1 credit1 creditCustom$0.01-0.10Custom$0.49+

Pricing comparison

Monthly cost by lookup volume

VolumeEnrichApollo (per seat)PDLRocketReach
1,000 lookups$0.50 (Growth)$49/user/mo$10-100$490+
10,000 lookups$5.00 (Growth)$79/user/mo$100-1,000$4,900+
100,000 lookups$49/mo (Growth)$119/user/mo$1,000-5,000Custom
500,000 lookups$149/mo (Scale)CustomCustomCustom

What is a people search API?

A people search API (also called an employee finder API or company people search) lets developers programmatically find people who work at a specific company. You provide a company identifier (domain, name, or LinkedIn URL) and optional filters (job title, seniority, department, location), and the API returns a list of matching employees with their professional profiles.

Common use cases include:

  • Sales prospecting: Find decision-makers at target accounts ("Show me all VPs at Stripe")
  • Recruiting: Identify candidates at specific companies by role and location
  • Market research: Analyze the team composition of competitors or target accounts
  • ABM campaigns: Build contact lists for account-based outreach by targeting specific roles at specific companies
  • Data pipelines: Programmatically build and maintain lead databases

The best people search APIs offer accurate data, flexible filtering, paginated results for large companies, and affordable per-lookup pricing. We tested 6 APIs on these criteria.

1. Enrich Employee Finder (Best overall)

Enrich Employee Finder API with LinkedIn URL input and filters
Enrich Employee Finder returns employees at any company by LinkedIn URL at 1 credit per person.

Best for: Developers who want a simple, affordable people search API with LinkedIn URL input.

Enrich Employee Finder (People Search) takes a company LinkedIn URL as input and returns employees matching your filters. This is a unique approach: most APIs require a domain name or company ID, but LinkedIn URLs are often the most readily available company identifier in B2B workflows.

Input: Company LinkedIn URL (e.g., https://www.linkedin.com/company/stripe)

  • Job level: C-Suite, VP, Director, Manager, Senior, Entry, Intern
  • Job function: Engineering, Sales, Marketing, Finance, HR, Operations, Product, Legal, and more
  • Country: Any country name
  • Continent: North America, Europe, Asia, South America, Africa, Oceania

Output: Paginated list of employee profiles with name, title, LinkedIn URL, location, department, and seniority.

Pricing: 1 credit per person returned. On the Growth Pack ($49/mo for 100K credits), that is up to 100,000 employee lookups per month. No per-seat fees.

TSTypeScript
import Enrich from '@enrich.so/sdk';
const enrich = new Enrich('YOUR_API_KEY');
const employees = await enrich.peopleSearch.find({
  companyLinkedInUrl: 'https://www.linkedin.com/company/stripe',
  filters: {
    jobLevel: ['VP', 'Director', 'Manager'],
    jobFunction: ['Engineering'],
    country: ['United States'],
  },
  page: 1,
  limit: 25,
});
for (const person of employees.data) {
  console.log(`${person.name} - ${person.title}`);
}

The TypeScript SDK provides full type safety with autocomplete for all filter values. A Go SDK is also available.

Best people search API
Enrich Employee Finder is the most developer-friendly people search API. LinkedIn URL input, 4+ filter dimensions, 1 credit per person, paginated results, and official TypeScript/Go SDKs.
Pros
  • Company LinkedIn URL as input (most natural identifier)
  • 1 credit per person returned (up to 100K lookups on Growth Pack)
  • Filters: job level, function, country, continent
  • Paginated results for large companies
  • Official TypeScript and Go SDKs with full type safety
  • Same credit pool as all other Enrich endpoints
  • No per-seat fees
  • Sub-200ms average API response time
Cons
  • Requires LinkedIn URL (not domain or company name)
  • No Chrome extension for manual lookups
  • Newer platform than Apollo or ZoomInfo

2. Apollo.io (Best for all-in-one prospecting)

Apollo.io people search with 210M+ contacts
Apollo's People Search is embedded in a full sales platform with 210M+ contacts.

Best for: Teams that need people search bundled with sequences, dialer, and CRM.

Apollo's people search is embedded in a 210M+ contact database with extensive filtering: job title, seniority, company size, industry, technology stack, funding stage, and intent signals. The API returns contacts with email addresses included (1 credit per email). Phone numbers cost 8 credits each.

Pricing: Free (75 credits/mo), Basic $49/user/mo, Professional $79/user/mo, Organization $119/user/mo. Annual billing required.

Pros: 210M+ database, extensive filters including intent data, email included in results, large community. Cons: Per-seat pricing, 8 credits per phone number, annual billing, no official SDKs, complex credit system.

3. ZoomInfo and People Data Labs (PDL)

ZoomInfo (Best for enterprise): ZoomInfo's People Search API provides access to 100M+ contacts with intent data, technographics, org charts, and reporting hierarchies. Pricing starts at $15,000+/year with annual contracts. Pros: deepest data, intent signals, org charts. Cons: $15K+ minimum, annual contracts, no self-serve.

People Data Labs (PDL) (Best for raw data volume): PDL offers access to 3B+ person records through a developer-friendly API. Pricing is per-API-call, starting at $0.01 to $0.10 per record. Pros: massive 3B+ dataset, flexible per-call pricing, good SDK, raw data access. Cons: data accuracy lower than curated providers, no built-in enrichment or verification.

4. Clearbit and RocketReach

Clearbit (HubSpot): Clearbit's people search endpoint returned employees by role and seniority. After the HubSpot acquisition, standalone API access is limited. Pros: deep company data, tight HubSpot integration. Cons: no standalone access, no transparent pricing.

RocketReach: RocketReach provides a people search API with 700M+ claimed profiles. Results include email and phone data. Essentials at $39/mo gives you 80 lookups ($0.49 each). Pros: email + phone in results, 700M+ profiles. Cons: very expensive per-lookup ($0.49+), limited bulk/API features, no official SDKs.

Choosing the right people search API

Here is a decision framework based on your primary need:

Need the cheapest per-person cost: Enrich at 1 credit per person ($0.0005 on Growth Pack). PDL is the next cheapest at $0.01 to $0.10 per record.

Need LinkedIn URL as input: Enrich is the only API that accepts a company LinkedIn URL directly. All others require a domain name, company name, or internal ID.

Need the largest raw dataset: PDL (3B+ records) has the largest dataset, but data accuracy varies. ZoomInfo (100M+) and Apollo (210M+) have curated databases with higher accuracy.

Need intent data and org charts: ZoomInfo is the only option with deep intent signals and organizational hierarchy data. Enterprise pricing ($15K+/year).

Need an all-in-one platform: Apollo bundles people search with sequences, dialer, and CRM.

Need official SDKs: Enrich (TypeScript + Go) and PDL (Python, Ruby, Node) offer official SDKs.

For most developers building custom data pipelines, Enrich offers the best combination of price (1 credit/person), developer experience (official SDKs), and unique input format (LinkedIn URL). Start with the 100 free credits to evaluate data quality.

Developer tip
Use Enrich's People Search (1 credit/person) to build your initial list, then enrich high-priority contacts with Email Finder (10 credits) and Phone Finder (500 credits). This staged approach keeps costs low while maximizing data coverage for your best prospects.

Frequently Asked Questions

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